About

DR Sales’ mission is clear: To bring exceptional Nordic storytelling to the global stage. With a diverse portfolio of award-winning drama series, groundbreaking documentaries, unique formats, and engaging children’s content, we connect high-quality Nordic content with audiences worldwide. What We Do: • World Sales: We manage the distribution of cutting-edge documentaries and drama series, ensuring they reach streamers, broadcasters, and all rights/theatrical distributors worldwide. Our partners include leading industry leaders such as the BBC, NPO, ZDF Arte, NHK, Wowow, Filmin, Al Jazeera, MHz Network, Netflix, MAX, and many more. • Financing/Co-Productions: We work closely with independent Nordic producers to co-produce and provide financing for high-quality documentaries and drama series. We carefully select projects that align with our vision of impactful and engaging storytelling. Our role is to guide, support, and maximize the global potential. • Festivals: We handle festival distribution, with our content having premiered at some of the world’s best festivals, including Sundance, Hot Docs, Tribeca, IDFA, Canneseries, CPH:DOX, and Series Mania. • Formats: We carefully select the strongest scripted and non-scripted formats with global potential, focusing on high-quality, engaging, and culturally relevant storytelling. Working closely with format owners and buyers, we tailor adaptations to market needs, supported by strong marketing materials and sales strategies for international success. • Public Service & Cultural Commitment: As the commercial arm of the Danish Broadcasting Corporation (DR), DR Sales generates revenue reinvested into new productions, supporting DR’s mission to create high-quality content that educates, inspires, and entertains. DR Sales is a cultural ambassador for Nordic storytelling. We take pride in representing content that reflects our region’s creativity, values, and commitment to public service. Our work ensures Nordic stories resonate globally while reflecting the moral and democratic dilemmas of the world we live in.